I wanted to put a sad face emoticon in the title as it’s how I feel. How sad that even contest databases are not safe?

Last week I received an email from Danone explaining how their contests database had been breached.

danoneClick here to read the full letter.

This type of breach isn’t new. I originally blogged about this in 2011: I NEVER Thought I Would See This Happen It’s far rarer than the bank and credit card company breaches, but it still happens.

Knowing my data isn’t safe has not deterred my hobby. I use secure passwords and use a separate email for entering sweepstakes. You can purchase identity theft protection, but I have chosen not to.

Do you feel safe entering contests?


BlissdomHeadshotsLR-37 squareCarolyn Wilman (aka @ContestQueen) is a Digital Marketing Strategist and Sweepstakes Specialist. Carolyn teaches others how to Find, Organize, Enter and Win giveaways along with working with companies to create, and viral market, winning promotions maximizing ROI and loyal customers.