Winning Ways

Winning Ways
How did I never do a book review on the very first sweepstakes book I every read?

When I started entering contests on a daily basis, it didn’t take me long to figure out I was making all types of mistakes. I then applied my extensive marketing background to my hobby and my Online Entering System was created.

(For the full story, read the introduction chapter to my book for free.)

Fast forward three years, I decided instead of going back to work from maternity leave I would write a book. It was during the research of You Can’t Win If You Don’t Enter IĀ reached out to Lynn Banks Goutbeck. I had many wonderful conversations with Lynn. Sadly, she passed away halfway through the writing process and never saw a published edition. As I felt I lost a soul sister I added a memorandum to the book.

Thankfully, her writing partner Melanie Rockett was just as helpful during my writing process. She also sent me one of the last published editions of Winning Ways for my research. I may be the Contest Queen, but I take off my crown to these two ladies. They were royalty in my eyes.

Contest Guru's Guide to Winning SweepstakesWhat amazes me is how much they could win ‘back in the day’ with a little of the three P’s: Patience, Persistence & Postage.

With the shift to online sweepstakes, and now social media sweepstakes, winning has taken a whole new set of skills: digital, mobile and creative. However, the basics remain the same.

  • Knowing where to look for legitimate sweepstakes.
  • Always read the rules!
  • Staying organized.
  • Increasing your odds of winning.

Sadly Winning Ways is no longer in print, so I cannot link to it on Amazon. However, you can get Melanie’s new book via Kindle.

What is your favourite sweepstakes book?

2017-10-26T16:22:01+00:00October 26th, 2017|Book Review|3 Comments

About the Author:

Carolyn Wilman (aka @ContestQueen) is a Digital Marketing Strategist and Sweepstakes Specialist. Carolyn teaches others how to Find, Organize, Enter and Win giveaways along with working with companies to create, and viral market, winning promotions maximizing ROI and loyal customers.


  1. Terry October 27, 2017 at 7:19 pm - Reply

    I remember her! I bought her book also. I think I still have it. Pretty sure she lived where I did. Edmonton. Was shocked when I heard about her death! šŸ˜¢

  2. Teresa Young October 27, 2017 at 7:30 pm - Reply

    What a nice way to pay tribute to Lynn. I downloaded Melanie’s book a while ago & really need to read it for tips & motivation!

  3. Joan November 2, 2017 at 3:40 pm - Reply

    If you don’t have a kindle can you get contest Guru’s guide to winning sweepstakes by Melanie Rockett as a regular book.Joan

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